Diploma in Public Relations

Diploma in Public Relations Overview at Ghana Baptist University College

The Diploma in Public Relations program at Ghana Baptist University College's Business School (BS) is designed to equip students with the knowledge and skills required to succeed in the dynamic field of public relations. With a strong focus on practical training and industry-relevant curriculum, this program prepares graduates to effectively communicate with diverse stakeholders, manage crisis communications, and build strong brand reputations.

Curriculum Highlights

The Diploma in Public Relations program features a comprehensive curriculum that covers key areas in public relations, including:

• Introduction to Public Relations
• Communication Theories and Models
• Media Relations and Crisis Communications
• Public Relations Writing and Editing
• Event Planning and Management
• Research Methods in Public Relations
• Ethics and Professionalism in Public Relations

Learning Outcomes

Upon completing the Diploma in Public Relations program, students will be able to:

• Understand the principles and practices of public relations
• Develop effective communication strategies for diverse stakeholders
• Manage crisis communications and reputation management
• Conduct research and analyze data to inform public relations decisions
• Apply ethical standards and professional practices in public relations

Program Duration & Structure

The Diploma in Public Relations program at Ghana Baptist University College is a 2-year program, consisting of 4 semesters. The program structure includes:

• 8 core modules
• 2 elective modules
• A final project or internship

Why Choose This Program?

Here are some reasons why you should consider the Diploma in Public Relations program at Ghana Baptist University College:

• Industry-relevant curriculum
• Practical training and internship opportunities
• Experienced faculty with industry expertise
• Strong focus on ethics and professionalism
• Career opportunities in various industries, including media, corporate, and non-profit sectors

With a minimum cut-off point of 42, this program is accessible to students with a strong academic background. Join us at Ghana Baptist University College to develop your skills and knowledge in public relations and launch a successful career in this exciting field.