Bachelor of Arts in Broadcast Journalism Overview at University of Media Arts and Communication (Formerly GIJ)

The Bachelor of Arts in Broadcast Journalism at the University of Media Arts and Communication (formerly GIJ) is a comprehensive undergraduate program designed to equip students with the skills, knowledge, and practical experience needed to excel in the dynamic field of broadcast journalism. The program combines theoretical foundations with hands-on training, preparing graduates to meet the demands of a rapidly evolving media landscape.

Curriculum Highlights

The curriculum is structured to provide a balanced mix of theoretical and practical learning, ensuring students gain a deep understanding of broadcast journalism principles and practices. Key modules include:

• Introduction to Broadcast Journalism
• Journalism Ethics and Law
• Radio and Television Production
• News Writing and Reporting
• Media Research and Analysis
• Digital Media and Broadcasting
• Advanced Broadcast Production Techniques

In addition to core modules, students can choose from a range of elective courses to specialize in areas such as sports broadcasting, investigative journalism, or media management.

Learning Outcomes

Upon completing the Bachelor of Arts in Broadcast Journalism, graduates will be able to:

• Produce high-quality broadcast content for radio, television, and digital platforms.
• Conduct in-depth research and interviews to gather accurate and compelling news stories.
• Operate advanced broadcast equipment and software for production and editing.
• Apply ethical and legal standards in journalism practices.
• Work effectively in team-based environments to meet deadlines and deliver results.
• Analyze media trends and adapt to the changing landscape of broadcast journalism.

Program Duration & Structure

The Bachelor of Arts in Broadcast Journalism is a four-year program structured into eight semesters. The program is designed to provide a progressive learning experience, with the first two years focusing on foundational knowledge and skills, and the final two years emphasizing advanced techniques, specialization, and practical application.

Students are required to complete a total of 124 credits, including core courses, electives, and a final project or internship. The program also includes opportunities for hands-on experience through internships, workshops, and collaborative projects with industry partners.

Why Choose This Program?

Choosing the Bachelor of Arts in Broadcast Journalism at the University of Media Arts and Communication offers numerous advantages:

• Reputable Institution: The University of Media Arts and Communication is a leading institution in media education in Ghana, with a long history of producing skilled and accomplished journalists.
• Industry Connections: The program has strong ties with media organizations, providing students with access to internships, mentorship, and job opportunities.
• State-of-the-Art Facilities: Students have access to modern broadcast studios, equipment, and software, ensuring they gain practical experience with industry-standard tools.
• Experienced Faculty: The program is taught by experienced professionals with expertise in broadcast journalism, ensuring students receive high-quality instruction and guidance.
• Flexible Learning: The program offers flexibility in course selection, allowing students to tailor their education to their career goals and interests.

With its rigorous curriculum, practical focus, and strong industry connections, the Bachelor of Arts in Broadcast Journalism at the University of Media Arts and Communication is an excellent choice for aspiring journalists seeking to make an impact in the media industry.